In 2012, online sales in North America reached a staggering total of nearly $390 billion. Since then, that number has only gone up and expectations are that online sales will continue to rise in the coming years. As a result, businesses who want to stay competitive and ensure long-term success will need to make sure that they are able to accept credit cards online and make it easy for consumers to make purchases right from the comfort of their own couch. But doing so is not as easy as simply installing a new computer program, and many owners and managers lack the in-house resources to do that work on their own. Instead, they turn to certified payment processing firms for assistance.
Handling a large volume of online payments can be difficult and, without the proper systems in place, they might not be completed properly on a consistent basis and it can be difficult to keep things organized. By working with certified payment processing companies, businesses will not have to worry about any of the tedious work associated with managing transactions. Not only will that free up more time to focus on other areas, but it can help make it easier to encourage consumers to make a purchase once and then feel comfortable coming back in the future.
In just the decade so that people have been shopping online, the process has changed drastically. Now, it is easy to make one-click payments and consumers are using not just their PCs and laptops, but smartphones, tablets, and mobile devices. Out of every dollar that North American consumers spent on tablets in 2013, $.97 was for eCommerce. The population of mobile shoppers is growing constantly, and installing responsive web designs and catering to mobile device users is a must for businesses who want to attract the highest number of shoppers and thrive both now and in the long term.
Whether business owners are unaware of how to accept credit cards online or just need a bit of help managing a high volume of transactions, working with certified payment processing companies is a smart choice. They are comprised of talented and experienced individuals who can both offer advice initially and handle the day-to-day challenges of managing transactions. That makes them a great resource for businesses looking to take advantage of the growth of the digital marketplace and expand. References.
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